CALP: Certified Apartment Leasing Professional
GCAA - Loesback and Brownlee Education Center
3800 Arco Corporate Drive175
Charlotte, NC 28273-3409
United States
* Registration open until 3/24/23 at 9:00 AM (EST)
Event Details
The 2023 CALP Schedule | |
Dates: |
Virtual Orientation: March 28 In-Person: April 4, 6, 11 ,13, 18 (GCAA - Loebsack and Brownlee Education Center) |
Time: |
March 28: 10am - 11am April 4: 9:00am - 5:00pm April 6: 9:00am - 5:00pm April 11: 9:00am - 5:00pm April 13: 9:00am - 1:00pm April 18: 9:00am - 5:00pm |
Details: |
Attendance required for all sessions. |
Cost: |
$485 for GCAA Members $740 for Non-Members |
Payment Policy |
Tuition must be paid in full 2 weeks prior to the class start date. GCAA Members may take advantage of the Easy Pay Installment Plan, which breaks your tuition for CALP into 4 payments. Please email Lonnie Harris for additional details. High School Student & Veteran Discount: GCAA offers 15% off to high school, college students and Veterans. |
Cancellation Policy |
No Cancellations & No Refunds will be available for any NAAEI Credential courses. No-shows will be responsible for full tuition. Late registrants (up to 3 days prior to class) will incur a $50 fee for rush shipping of course materials. |
Registration Deadline |
Two weeks prior to the start of class. |
Curriculum Includes:
- Relevant Laws and How to Apply Them
- Why your Competition Matters
- Sales Process & Building Relationships
- Effectively Meeting the Needs of Your Residents
- Marketing & Maintaining your Community
- Bringing in New Residents
- Market Analysis for Leasing Professionals
You'll learn about:
- Using technology to generate traffic
- Measuring and managing your community’s reputation
- Inspecting the leasing center, tour route, model units, and vacant apartments
- Researching the competition while building relationships with competitors
- Compiling a comprehensive community resource tool
- Creating effective marketing plans
- Relationship sales process and evaluating personal sales performance
- Evaluating a prospect’s commitment level and overcoming objections
- Preparing prospects for the next steps in the rental process
- Applying fair housing laws and communicating rental criteria
- Qualifying prospective residents according to rental policy
- Preparing and reviewing leases with new residents
- The move-in process
- Responding to resident issues and maintenance requests with appropriate follow-up
- Building relationships with residents and creating a sense of community
- Reporting incidents, maintaining documentation, and taking corrective action
- Maximizing revenue and operational efficiency
- Securing and processing lease renewals
- Conducting a market analysis